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AIDC 100 Archive - Robert  LaMoreaux Collection

Collection Number
SC 357

OCLC Number

Robert LaMoreaux, 1933-2010

Donated in February 2002 by Robert LaMoreaux.

Extent,   Scope, and Content Note 
The Robert LaMoreaux Collection consists of 30.5 linear inches of business papers, manuscripts, and artifacts produced and accumulated between 1972 and 1999 by Robert LaMoreaux's career as a pioneer in the automatic identification and data capture (AIDC) industry and as an educator.

Arrangement and Processing Note
Finding aid edited and revised by Kristen J. Nyitray, May 2019.

The papers are arranged by subject matter.
Series 1: Business Papers 
Sub-series 1: Educational Writings
Sub-series 2: Automotive Industry
Sub-series 3: Food Produce Industry
Series 2: Artifacts


Restrictions on Access
The collection is open to researchers without restriction.

Rights and Permissions 
Stony Brook University Libraries' consent to access as the physical owner of the collection does not address copyright issues that may affect publication rights. It is the sole responsibility of the user of Special Collections and University Archives materials to investigate the copyright status of any given work and to seek and obtain permission where needed prior to publication.  

[Item], [Box],  Robert LaMoreaux  Collection,   Special Collections and University Libraries, Stony Brook University Libraries.

Historical Note
Robert LaMoreaux born on July 31, 1933 in Cleveland, Ohio to Hilda and Dave (Mark David) LaMoreaux. He attended elementary school in Trenton, Michigan and High School in Eustis, Lake County, Florida, where he was one of the first Eagle Scouts in the area. LaMoreaux graduated from The University of Pennsylvania Wharton School of Commerce and received his MBA and PhD from Michigan State University (MSU). In addition, he obtained a PhD from Central California University. He served in the Navy, retiring officially from the Naval Reserve after 13 years. He worked for 25 years for General Motors and concurrently for Lansing Community College where he taught for 30 years. Upon retiring from Oldsmobile, LaMoreaux began working at the MSU School of Packaging, where he taught and ran seminars for 15 years. In total, LaMoreaux taught for nine different institutions of higher education. HE was recognized as a barcode pioneer when he was elected an original member of the Automatic Identification Capture 100 Honorary Society. He gave numerous talks on barcode and automatic identification in this country and internationally, and wrote books on the subject that earned awards for writing standards in the field. 

Automatic identification and data capture
Bar coding.
Bar coding -- Equipment and supplies.
System identification.  
Automatic data collection systems.


Series 1: Business Papers
Sub-series 1: Educational Writings


Manuscript on bar code history, undated (5f)
A Managerial Study of the Elements of Opto-electronic Input to Information to the Data processing System for Increased Productivity and Accuracy by Robert La Moreaux (Dissertation), July 1982.
Barcodes: A Practical Guide and Reference for Practitioners (Chapter Synopsis), August 15, 1993
The Basics of Bar Coding and Automatic Identification.
Keyless Data Entry by Dr. Robert La Moreaux (transparencies), undated.
Barcodes and other Automatic Identification Systems by Robert La Moreaux (ordering brochure), undated
A Survey of Automotive Identification Application in the Automobile Industry (white paper), undated
Michigan State University, Student Survey, undated
Michigan State University, School of Packaging Course Schedule, 1988
Developing and Maintaining a Barcode Based System (outline) – MSU
Packaging School Seminar, May 2-3, 1988
Michigan State University: Current packaging issues in the Automobile Industry, correspondence, July 24, 1990
Bar Coding and Productivity: A Continuing Education Seminar (program announcement), March 9-10, 1988
Continuing Education Seminar, correspondence, February 18, 1988
Bar Codes for Productivity by Robert La Moreaux (executive seminar), February 23, 1988
Resume of Dr. Robert D. La Moreaux, undated
Lansing Community College Grade report, 1981

Series 1: Business Papers
Sub-series 2: Automotive Industry

Symbology ’82 conference guide, September 13-14, 1982
ANSI MH 10.8M-1993 Unit Loads and Transport Packages-Bar Code Symbols, 1993
AIAG Bar-Code Project Team (folder marked ‘AIAG 5 – start Jan. 1, 1987), October 24, 1987-Febraruary 27, 1987
AIAG Bar-Code Project Team (folder marked ‘AIAG 5 – start Jan. 1, 1987), April 21, 1987-July 1, 1987

Box 2

AIAG Bar-Code Project Team (folder marked ‘AIAG 5 – start Jan. 1, 1987), February 27, 1987-February 24, 1988
AIAG brochures, undated
AIAG Primary Metals Identification Tag Application Standard – Draft (AIAG B 4), 1986
AIAG Script/UPC Individual Parts Bar Coding Videotape Study Board, January 28, 1987
GM Chrysler Corporation Shipping/Parts Identification Label Standards Manual, undated
GM 6121 – M Performance Requirements for labels, January 1, 1978-April 1, 1980
GM Specifications for part and component bar codes ECV/VCVS, May 16, 1983-October 1, 1983
GM Specifications for part and component bar codes ECV/VCVS, May 1, 1985
GM Chrysler Corporation Inter-company correspondence. Subject: Bar coding individual parts, October 4, 1985
Bar Code Printing Methods by Robert La Moreaux (GM Packaging and Material Handling Workshop), January 23, 1985
GM Specifications for part and component bar codes ECV/VCVS, September 1986
GM Specifications for part and component bar codes ECV/VCVS Proofs (folder marked ‘New ’86 Spec # 2), June 5, 1986-November 3, 1986
GM Quality/Reliability Requirement, March 1986
RJS Enterprises, Inc. Report on GM Coda scans, February 25, 1986
GM Packaging and Identification Requirements for Production Parts, 1987
Ford Packaging Guidelines for Production Parts, February 1991

Box 3

Scan-tech ’87 News (seminar guide), October 12, 1987
Auto fact Conference & Exposition Guide, November 9-12, 1987
Dispensa-matic label dispensers, September 1988
Print Quality Maintenance Notes, undated
GM Quality and reliability samples art and testing notes, undated
Symbology test (labels), undated (2f)
Descriptions of bar coded labels (2f)
Symbology tests (photographs), undated
Exxon printing systems samples, undated
Robotics Flimsy Art (transparencies of automotives robots), undated

Series 1: Business Papers
Sub-series III: Food Produce Industry

Box 3

AIM USA Layman’s Guide to ANSI 3.182, undated
Code 39 and 93 (Intermec and Computype guides), undated

Box 4

Data Matrix: A New Direction for AIDC, undated
Hurst Labeling Systems (PLU’s), undated
Writings-Pointer Letterpress, undated
PIRA International Seminar Proceedings Review and Update of Bar Coding Developments, December 9, 1993
UCC Quality Specification for the UPC Printed Symbol, September 1994
Riding the road to PLU’s: A handout for the PMA convention, San Antonio, TX, October 24, 1994
Produce Marketing Association: A Guide to Coding Fresh Produce, 1995 (2f)
UCC Application Standard for Shipping Container Codes-Draft, June 1995
Standard UPC/PLU: Not Just for Checkers Anymore (transparencies) by Brian Silberman. 1995 Annual Produce Conference, 1995
To Coding Fresh Produce, 1995
UPC in Dallas. 1996 UPC Conference Guide, September 17-18, 1996
Technology 101 (B1): UPC Conference, September 17-18, 1996
Electronic Commerce ’96, October 15-17, 1996
AIM USA 1997 State of the Association Address, 1997
ANA Article Numbering and Symbol Marking Operating Manual update, October 1997, November 18, 997

Series 2: Artifacts


Magic Wand Speaking Library- The Sprite Adventures on Earth
Magic Wand Speaking Library- The Noisy Number Robots
Magic Wand Speaking Library- Mister Rogers’ Neighborhood Purple Planet
Magic Wand Speaking Library- Mac’s Big Surprise
Frank & Ernest cartoon featuring bar codes, August 9, 1990
Pannier Hi-temp Stainless tag, undated
ATC 20/20 Label, undated
Welch Allyn Bar Code Jackpot Chart, undated
Allen-Bradley Code Chart, undated
Computype Bar Code Test Chart, undated
Data Documents Systems Code Chart, undated
Intermec 4400 Tag Samples
Metal tag, AIAG ID Label, undated
Sample tags for book industry, undated (6 items-photographs)
Sample metal stock tag, undated
GM parts, identification and shipping sample label, undated
Code 39, LOGMARS (MIL. Std.1189) on corrugated cardboard box side with photograph, undated
Bar Coding Printing Methods Chart, undated


Texas Instruments Magic Wand Speak and Learn Educational Activity System, copyright 1983. Item Description: Blue colored, hard-plastic resin measuring 11 inches in diameter and 2.5 inches in height with handle and attached pen reader.

Unidentified, plastic key shaped object with ‘Radisson O’Hare’ written in yellow pencil on the outside edge.


Restricted until 2033.