Jie (Jay) Yang
Associate Professor of Practice
Marketing
Education: Ph.D., International Business and Marketing - Saint Louis University
Office: Harriman Hall
Email: jie.yang.3@stonybrook.edu
Bio
Jie (Jay) Yang, Ph.D., is an Associate Professor of Practice in Marketing at the College of Business. Before joining Stony Brook, he was a tenured faculty member at The University of Texas at Tyler. He earned his Ph.D. in International Business and Marketing from Saint Louis University. His teaching and research interests include marketing strategy, social media marketing, international business, entrepreneurship, and artificial intelligence in business. He is also the founder of an educational YouTube channel with more than 100,000 subscribers. His research has appeared in journals including the Journal of Business Research, Business Horizons, Journal of Product & Brand Management, and Journal of Consumer Marketing. Drawing on his academic and industry experience, Dr. Yang is passionate about experiential learning and connecting students with real-world business challenges.