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Denise BuhrauAssistant ProfessorMarketingCollege of Business

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Denise Buhrau conducts research on consumer behavior, particularly in the context of health behaviors. She investigates how factors such as individual differences and message frames influence consumer health decision-making. She focuses on topics such as planning and goal pursuit, health communication, and the role of temporal orientation in decision-making.


  • PhD, Tulane University
  • AB, Freeman School of Business, Tulane University