Strategic Plan

Building Our Shared Future

The Stony Brook University School of Communication & Journalism is a young school full of energy, bristling with ideas, keenly strategic, and deeply aware of the growing need for engaging communication and accurate journalism.

Housed within SUNY's flagship institution at Stony Brook, SoCJ leads the study and practice of communication, media, and news. Leveraging the expertise of communication scholars and journalists, the school is focused on providing students a comprehensive understanding of how stories are reported and information is communicated effectively across industries; the role of communication frameworks and technologies; and representation and distribution of information and media as it influences cultural, historical, political, and technological dimensions.  

From a social science perspective and applied, journalistic approach, the School endeavors to bring greater understanding of the institutions and regulations that structure the development of media and communication systems.

 

 

Student reporter filming a broadcast.

Strategic Priority 1

Establish a leadership position as a foremost school of communication and journalism with a special focus on science and health communication

SoCJ has unparalleled strategic opportunities and demonstrated commitment to become a global leader in science and health communication education and research. It will grow in scale, influence, and regard by expanding its academic strengths and deepening its connections with other Stony Brook academic units. It will appoint outstanding faculty; develop new programs, degrees, and certificates; explore new modes of pedagogical delivery; and enlarge the Alda Center’s public facing professional development programs.

 

Professor Dowdy teaching a class.

Strategic Priority 2

Become a recognized leader in linking communication research with practice

As communication modes and audiences continue to evolve, it is critically important to better understand how communication and journalism operate in increasingly complex and challenging contexts. GIven changes in how people produce and consume media, combined with existential problems facing the globe - in science and health, in preventing and adapting to a changing climate, in democracy and leadership - linking communication with research is of particular importance.

 

Building on Governor's Island.

Strategic Priority 3

Enhance the understanding, appreciation, and importance of sound science and health communication worldwide

Recognition of the importance of engaging with public audiences through accurate and effective science and health communication is growing as is awareness of the relevance and impact of science and health research. At the same time, miscommunication and disinformation about science and health are on the rise. Enhanced capacity in science and health communication education, research, training, and outreach is essential to meet these needs.

 

Students during a workshop smiling with their hands raised in the air.

Strategic Priority 4

Build an innovative infrastructure and a robust financial architecture that enables strategic growth and powerful societal impact

SoCJ is deeply committed to thoughtful, strategic, and entrepreneurial growth, buttressed by exceptional academic leadership; an outstanding, collegial, and diverse community of faculty, students, and staff; and a sound financial foundation. The pace of its growth will be limited only by its imagination, energy, and focus. And its achievements and influences will only be enhanced and stimulated by its successes and new opportunities.