Social Media Workshop for Scientists
Extending Your Digital Footprint
A fun, fast-paced workshop for scientists, science communication practitioners, and researchers that provides actionable tips to improve your social media skills and reach. In this webinar, Sree Sreenivasan reviews what to know about Twitter, Facebook, Instagram, and LinkedIn, how to avoid common mistakes experts make using social media, and how to use social to listen in addition to broadcasting.
Key Takeaways from this Webinar:
- Qualities of the best communicators- confidence, transparency, and generosity.
- Tell stories and humanize your work.
- Make sure the platform you choose matches your goals, audiences, and message
- Activity on social media can lead to other opportunities that you may miss if you are offline.
“Clear is the new clever” - Sree Sreenivasan
Sree Sreenivasan is an academic and practitioner in journalism and communications, serving as the inaugural Marshall R. Loeb visiting professor at Stony Brook University School of Journalism in New York. He was previously chief digital officer at the Metropolitan Museum of Art and chief digital officer of Columbia University.
This webinar was sponsored by The Kavli Foundation and The American Chemical Society.