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AMBITIOUS
WHAT IS A BRAND?
RELENTLESS
READ OUR BRAND PROMISE
DRIVEN
READ OUR BRAND STORY
STEMM
VIEW OUR BRAND PILLARS
STONY BROOK
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The Stony Brook University brand brings to life our vision, momentum and passion as a world-class research university.
AMBITIOUS
IDEAS.
IMAGINATIVE
SOLUTIONS.
EXCEPTIONAL
LEADERSHIP.
Stony Brook University unites an imaginative community in the
RELENTLESS
PURSUIT OF
TOMORROW’S
BIG IDEAS
Our brand personality reflects the characteristics that
define our community:
DRIVEN
CURIOUS
HANDS-ON
WELCOMING
PROUD
Our shield’s five rays are symbolic of our brand pillars:
STEMM
VALUE
DIVERSITY
STEWARDSHIP
MOMENTUM
STONY BROOK
UNIVERSITY
TAKES US
FAR BEYOND
We are the explorers. The curious.
We’re unbound by tradition and unburdened by our journey.
We’re passionately engaged in the issues of our time
and empowered to build a bold new future.