Browsing: Student Spotlight

It’s the most advanced marketing course that a Stony Brook business student can take prior to graduating—and it culminates in what’s known as the Target Case Competition. For the past several years, students in Professor Camille Abbruscato’s Marketing Strategy course formed teams to discuss and research current business trends and presented their findings to a panel of Target executives from the metro area. On May 13 a dozen teams composed of three to six students each made their recommendations to improve Target’s strategic marketing of health and wellness-related products and initiatives before eight Target judges. The exercise, which involved extensive…

At a luncheon held in May, the Direct Marketing Association of Long Island (DMALI) announced their latest scholarship recipient, Julia Lee, a sophomore at Stony Brook majoring in marketing. “DMALI is very proud to award this year’s scholarship to such a high-achieving and well-regarded student,” said Denise Armstrong, co-chair of DMALI’s Scholarship Committee. “She has shown commitment and passion in her studies and her work experience, and we believe Julia has a bright future ahead in the marketing industry. We hope she will continue to strive for marketing excellence as she pursues her career goals,” said Armstrong. DMALI is a…

Students Peter Chang, Raksik Kim, and Maggie Wu from Stony Brook were awarded first place—$5,000, a BlackBerry® Smartphone, and a trip to CA’s user conference, CA World 2010, in Las Vegas—in CA’s Smartphone Challenge. CA’s competition challenged university students in North America to develop an application for the BlackBerry 9530 that made creative use of the BlackBerry Software Development Kit and leveraged data provided by CA Application Performance Management (APM). Submissions were judged on factors including the application’s value to the existing customer base, compatibility/certification with BlackBerry AppStore, presentation quality and technical proficiency, the usage of existing BlackBerry applications, and…

On April 24, seven AmeriCorps members from Stony Brook volunteered their time at the Town of Brookhaven’s Youth Stock event, a celebration of Brookhaven’s youth and their contributions to the community. A result of the Career Center’s community outreach initiatives, Stony Brook volunteers were in charge of assisting more than 40 employers at the mini-fair event, including The Suffolk County Coalition of Domestic Violence, Hobbs Community Farm, Generation Unleashed, and Response of Suffolk County. As part of the fair, organizations were able to distribute information to Brookhaven residents and provide free assessments or demonstrations. Volunteers handled logistics for the employers…

Elizabeth D. Kaufman, a Stony Brook senior majoring in Health Sciences won the Best Essay Award in the College Division of the Japan Center’s Fifth Annual Essay Competition, jointly sponsored by the Japan Center of Stony Brook (JCSB) and Canon USA. Her award-winning essay was entitled “Shotokan: A Way of Life.” Kaufman was presented with the Award Certificate, $2,000 cash, and a Canon camera at the Award Ceremony held on May 1 at the Charles B. Wang Center. The goal of the competition is to promote awareness and understanding of Japan in the United States and to help young Americans…

The SUNY Student Assembly held its annual spring conference at the Gideon Putnam Resort in Saratoga Springs from April 16 through April 18. The main goals of this conference were to elect the executive board for the upcoming year, discuss relevant higher education issues, offer leadership development workshops, and provide opportunities for students from various campuses to get acquainted with their counterparts. This year, SUNY Chancellor Nancy L. Zimpher spoke at the conference. She also judged the “School Spirit Contest,” which Stony Brook University won.  Stony Brook also won the RecycleMania contest among all the SUNY campuses. Stony Brook was…

Stony Brook student Bryn Lartin sampled the sights and culinary delicacies in her study abroad experience, but actually took away more valuable lessons about who she is and what she is capable of achieving in her dealings with a difficult professor. Lartin studied in Montpelier, France, and lived in a residence hall just 15 minutes from the school, first hearing about the international program while searching on the Stony Brook University Web site. Her reasons for participating in the program were the same as most of her colleagues—improving her language skills and immersing herself in a foreign culture while soaking…

Ashley Kennedy got an interesting introduction to Italian culture when she participated in Stony Brook’s Study Abroad Short-Term Program—imagine her reaction to hearing “Mary Had a Little Lamb” sung in a foreign language while volunteering for a church playgroup in Florence, Italy. Although Italian was her minor when she studied in Florence, Kennedy improved her ability to speak the language in a major way while she was there. “I tell everyone it’s a great way to do a study abroad or a student exchange program. You will have an amazing experience and learn a lot about the culture, language, and history,”…

“SUNY Undergraduates Shaping New York’s Future: A Showcase of Scholarly Posters at the Capitol” will be on display in the Legislative Office Building in downtown Albany on Tuesday, April 13, from 11:00 am to 1:00 pm to highlight undergraduate research and creative academic endeavors offered at SUNY campuses across New York State. In all, 32 SUNY campuses will be represented by approximately 100 different scholarly poster sessions. The students representing Stony Brook include Priya Borker, Diana Gonzalez, Kristine Horvat, Kevin Knockenhauer, and Michael Markowitz. Undergraduate Research and Creative Activities (URECA) is sponsoring the students’ travel costs. Faculty mentors from Stony…

As a high school student in Bartlett, Illinois, dance team captain Sarah Shumate never dreamed she’d be choreographing numbers for a dance troupe during her college years—certainly not dances featuring the school’s varsity team mascot. But today the junior health sciences major is putting together high-spirited numbers that include the group’s favorite gyrating, jumping, strutting partner on the field and on the court—Wolfie. So far he’s performed in hits like Michael Jackson’s “Thriller” and “Smooth Criminal” and Beyoncé’s “Single Ladies.” When the group’s former captain, Kaitlyn Cozier, first asked her to try her hand at choreography, Shumate jumped at the…

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