| Diversity
and Affirmative Action: Difference
"Diversity is just Affirmative Action with a new coat of paint,"
is a frequent comment heard whenever the topic of diversity is discussed.
But a deeper look into the differences between diversity and affirmative
action may help to answer that question. While there is some overlap
both in philosophy and practice, there are significant differences,
as outlined below.
Motivation
Affirmative Action changes are driven by law. Affirmative action has
its roots in the Civil Rights Movement and Equal Employment Opportunity
legislation of the '60s. It is a remedial approach, righting past wrongs.
Employers have been expected to make a positive effort to recruit, hire,
train, and promote employees of previously excluded groups. Managing
diversity, on the other hand, is strategically driven, and brings a
pragmatic orientation. It focuses on benefits to the organization. Capitalizing
on diversity is seen as contributing to organizational goals such as
profit, productivity, and morale, rather than just avoiding lawsuits
or meeting legal requirements.
Targeted groups
Affirmative action is selective in mandating changes that benefit previously
disadvantaged groups. Diversity is inclusive, encompassing everyone
in the workplace. It seeks to create a working environment in which
everyone and every group fits, feels accepted, has value, and contributes.
Bringing People in
Affirmative action generally uses an assimilation approach, expecting
that people brought into the system will adapt to existing conditions.
Diversity operates with a different approach: a synergy model. This
view assumes that the diverse groups will devise new, creative ways
of working that will move beyond the way we've always done things to
improve the organization.
Desired Results
Affirmative action is numbers oriented, aimed at changing the demographics
within the organization. Managing diversity is behavioral, aimed at
changing the organizational culture, and developing skills and policies
that get the best from everyone. Affirmative action opens doors in the
organization while managing diversity opens the culture and the system.
Managing diversity does not replace affirmative action; rather, it builds
on the critical foundation laid by workplace equity programs. Affirmative
action and managing diversity go hand-in-hand, each reinforcing the
gains of the other. Without affirmative action's commitment to hiring
and promoting diverse employees, organizations would rarely have the
diversity of
staff to reach a stage where differences are valued and diversity is
effectively managed. Once diverse staff are on board, the Organization
can focus on creating an inclusive environment where everyone's needs
and values are taken into account, where no one is disadvantaged because
of his or her
differentness, and where organizational policies and management practices
work for everyone.
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