Effective Writing for Business
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Effective written communication has a direct impact on the "bottom line." Writing clear, concise and coherent sentences and paragraphs including the art of framing a message by understanding the relationship between the goals of the writer and the interests of the audience; exploring methods to organize ideas and to support claims with evidence; and learning to edit to eliminate extraneous, overly technical and bureaucratic language.
An overview of the key elements of effective business communications and technical writing. Participants will review the basic rules of business writing and of technical writing for reports, white papers, magazine articles and more. The group will perform a needs assessment to determine the balance of subject matter between business communication issues and tech writing. Topics will include clarity, grammar, document structure, audience analysis, communications goals, legal issues and essentials of e-mail in business.
Any staff members whose communications are meant to persuade or influence; senior and mid-managers, supervisors, and all customer-facing staff. Technical product writers editors, supervisors, project managers, engineers, and many managers who work with publications - both online and in print. Also benefiting will be company sales, marketing, and customer relations personnel.
Corporate Education & Training • Advanced Energy Center • Research & Development Park
1000 Innovation Road, Stony Brook University, Stony Brook, NY 11794-6044
Phone: 631-216-7516
