Recent Research

  1. An application of terror management theory in the design of social and health-related anti-smoking appeals. Journal of Consumer Behavior.(PDF file)
  2. On the road to addiction: The facilitative and preventive roles of marketing cues. Journal of Business Research. (PDF file)
  3. Promotional bundles and Consumers' Price Judgements: When the best things in life are not free. Journal of Consumer Research. (PDF file)
  4. The Effect of Social Cues on Sniping Behavior in Internet Auctions: Field Evidence and a Lab Experiment. Journal of interactive marketing. (PDF file)
  5. Thinking or Feeling the Risk in Online Auctions: The Effects of Priming Auction Outcomes and the Dual System on Risk Perception and Amount Bid. (PDF file)
  6. From Use to Abuse: When Everyday Consumption Behaviours Morph into Addictive Consumptive Behaviours. Journal of Research for Consumers. (PDF file)
  7. Reputation gaps and the performance of service organizations. Strategic Management Journal. (PDF file)
  8. The "Temporal-Processing-Fit effect": The interplay between regulatory state, temporal state, and construal levels. (PDF file)

          

College of Business • Stony Brook University, Stony Brook, NY 11794-3775 • Phone: 631.632.7171 • Fax: 631.632.8181