The Stony Brook University brand brings to life our vision,
momentum and passion as a world-class research university.

AMBITIOUS
IDEAS.
IMAGINATIVE
SOLUTIONS.
EXCEPTIONAL
LEADERSHIP.

WHAT IS A BRAND?

Stony Brook University unites an imaginative community in the

RELENTLESS
PURSUIT OF
TOMORROW’S
BIG IDEAS

READ OUR BRAND PROMISE

Our brand personality reflects the characteristics that
define our community:

DRIVEN
CURIOUS
HANDS-ON
WELCOMING
PROUD

READ OUR BRAND STORY

Our shield’s five rays are symbolic of our brand pillars:

STEMM
VALUE
DIVERSITY
STEWARDSHIP
MOMENTUM

VIEW OUR BRAND PILLARS

STONY BROOK
UNIVERSITY
TAKES US
FAR BEYOND

We are the explorers. The curious.
We’re unbound by tradition and unburdened by our journey.
We’re passionately engaged in the issues of our time
and empowered to build a bold new future.

READ OUR BRAND STORYSTART USING THE BRAND